Through customer satisfaction surveys,a lot of relevant information is obtained for any company or business. The conclusions obtained allow a tailored action plan to be carried out, specifying the improvements that are needed to solve.
The NPS is a system and an the perfect indicator to measure customer satisfaction and loyalty. Recommendations from people close to you are the “advertising” message that generates the most trust in 83% of customers.
Development of opinion studies using various techniques such as face-to-face surveys, online, creation of evaluation questionnaires or mixed methodologies, allows a more exhaustive analysis to be carried out to guide clients to draw up a concrete plan of action.